Privacy Policy

Last updated: May 31, 2026

Silk Road Wonders ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website silkroadwondertours.com or use our tour booking services. Please read this policy carefully. By using our site, you consent to the data practices described below.

We collect information you voluntarily provide when you:

• Submit an inquiry or book a tour: Name, email address, phone number, nationality, travel dates, number of travelers, budget preferences, and destination interests.
• Contact us via email or form: Any personal information included in your message.
• Subscribe to updates: Email address for newsletters or promotional communications.
• Submit a review: Name, country, tour taken, rating, and review content.

We also automatically collect certain non-personal information when you browse our site:

• Browser type and version, operating system, referring URL, pages visited, and time spent on pages (via Google Analytics, only with your consent).
• IP address and general geographic location (country/city level only).
• Device information (screen resolution, device type).

We use the information we collect to:

• Tour planning and booking: Create customized itineraries, process bookings, and communicate trip details.
• Customer support: Respond to inquiries, provide trip advice, and handle post-tour follow-ups.
• Improve our services: Analyze website usage to enhance user experience and content.
• Marketing (with consent): Send occasional travel inspiration, special offers, and Silk Road news. You may unsubscribe at any time.
• Legal compliance: Comply with applicable laws, regulations, and legal processes.

We do not sell, rent, or trade your personal information to third parties.

We may share your information only in these limited circumstances:

• Service providers: Hotels, local guides, transportation companies, and other travel service providers necessary to fulfill your booking. We share only the minimum information required (name, travel dates, special requirements).
• Payment processors: PayPal, credit card processors, and bank intermediaries solely to process tour payments.
• Legal obligations: When required by law, court order, or government regulation.
• Business transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction:

• All form submissions are transmitted over HTTPS (SSL/TLS encryption).
• Payment information is never stored on our servers — payments are processed directly through PayPal or your bank.
• Inquiry data is stored on secure servers with access limited to authorized personnel only.
• We regularly review our security practices to maintain data protection standards.

However, no method of electronic storage or transmission is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

Our website uses cookies and similar tracking technologies to enhance your browsing experience:

• Essential cookies: Required for basic site functionality (language preference, mobile navigation state). These do not require consent.
• Analytics cookies (with consent): Google Analytics helps us understand how visitors use our site — pages viewed, time spent, and traffic sources. This data is anonymized and aggregated.
• Functional cookies: Remember your language preference (EN/中文) for future visits.

You can control cookie preferences through our cookie consent banner (shown on first visit) or by adjusting your browser settings. Disabling cookies may affect certain site features.

Silk Road Wonders is based in China. Your information may be transferred to and processed in China and other countries where our servers or service providers are located. These countries may have data protection laws different from those in your jurisdiction.

By using our services, you consent to the transfer of your information to China and other locations as described in this policy. We take appropriate safeguards to ensure your data receives an adequate level of protection regardless of where it is processed.

Depending on your location (particularly if you are in the EU/EEA under GDPR), you have the following rights:

• Access: Request a copy of the personal data we hold about you.
• Rectification: Correct any inaccurate or incomplete data.
• Erasure: Request deletion of your personal data ("right to be forgotten").
• Restriction: Request limits on how we process your data.
• Portability: Receive your data in a structured, machine-readable format.
• Objection: Object to processing based on legitimate interests or direct marketing.
• Withdraw consent: Withdraw consent at any time where processing is based on consent.

To exercise any of these rights, please contact us at booking@silkroadwondertours.com. We will respond within 30 days.

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal data, please contact us immediately, and we will take steps to delete such information.

Our website may contain links to third-party websites (e.g., Facebook, Instagram, payment processors). We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party services you use.

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically. Significant changes may be communicated via email to active customers.

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: booking@silkroadwondertours.com
Phone: +86 15347723823
Address: Xinjiang, China
Website: silkroadwondertours.com